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Rename Poop Transplants—A PopNamer.com Name Game
As basic and universal as it is, something about poop makes us squeamish. And we get it: it’s of unpredictable quantity and quality and unquestionably dirty. For as long we could remember, poo taboos...
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Rename the Hyperloop: A PopNamer.com Name Game
CEO of Tesla Motors, Elon Musk, is all over the news these days—and for good reason, because he’s transforming transportation. If he isn’t creating automobiles of aching beauty or trying to send...
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Rename “Wearable Tech”: A PopNamer.com Name Game
The smartphone is so passé, some say. See also tablets. But that doesn’t mean mobile devices are on the decline. Quite the contrary actually because the tech industry is hoping you want to get up,...
View ArticleWill That Be All?: Burger King’s Satisfries Product Name Review
Ok, hold it, residents of Earth. From the fast food giant who notoriously struggles with their potato offerings comes a bold new product: Satisfries. The folks here at the Catchword office have...
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Rename Pizza Hut’s Cheeseburger-Stuffed Crust: A PopNamer.com Name Game
The fast food industry always has some crazy promotion going on, some way of grabbing eyeballs, luring taste buds, and hopefully wallets into their doors. Yes, you might call these gimmicks, cheap...
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Guest Post at DuetsBlog: Joint Ventures in Pot Branding in Colorado
This blog post originally appeared at the DuetsBlog. Colorado is becoming known for being an altered state, and we don’t mean the elevation. No doubt you’ve heard about the craft brewing boom, but...
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Don’t Call It Hog’s Belly Lining
A dish by any other name may taste as good (or bad), but when it comes to getting people to actually buy it and eat it—well that’s where expert product naming comes in. And in the realm of food...
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You have 7,000 unread PopNamer posts
Aloha! Here’s your quick PopNamer digest. (For the uninitiated, PopNamer is where we ask you to dub the un-named whatchamacallits of the world, or offer alternatives when an existing name...
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An Unconventional Truth: 11 Truly Unorthodox Brand Names
Perhaps it needn’t be said that everyone wants a unique name for their company. After all, if it isn’t unique at least from a trademark standpoint, you’ve got a cease and desist letter on your hands....
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An Appetite for the Unexpected: Bay Area Restaurant Names
This blog was originally published on Duets Blog on May 18th, 2015. When the San Francisco Chronicle’s “Top 100 Bay Area Restaurants 2015” guide arrived today, I started paging through eagerly. But not...
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CES La Vie: The 8 Most Notable Names at CES 2016
Every year, thousands flock to Las Vegas for the Consumer Electronics Show to catch a glimpse of some of the most exciting technology on the horizon. From cute robots to fridges that can read your...
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RIP Motorola: 1930—Present (…Sorta)
Companies get bought and sold, folded in and spun off all the time. It’s a matter of business, of profits and losses and an ever shifting constellation of competitors and jockeying for position—this is...
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The Name Game: Mark Skoultchi of Catchword
This post originally appeared on Wordnik on November 5, 2015 We here at Wordnik love talking to professional namers about the naming process. So we were delighted to have the chance to chat with Mark...
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8 Reasons Mobile Games Are Named Noun + Verb (or, How Candy Crush Crushed...
Temple Run Here at Catchword, it part of our DNA (not to mention part of our JOB) to decipher naming trends. And as app naming and game naming is something we are often are asked to do, I thought I’d...
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Catchword’s Favorite Names of Endearment
Hello friends and lovers. Tis the season where drugstores become candy shoppes, dating websites rake it in, and reservations for two are harder to come by than they were on Noah’s Ark. In light of...
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PopNamer: Tax Slacking
You might have heard that tax time is a’comin. And for some reason, even though taxes are as inevitable as, well, you know, and even though it’s been the same date—April 15—since 1955, nearly a third...
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On Prescription Drugs and Tolkien Elves
Lady of Rivendell or anti-anxiety medication? Who knew the Tolkien lexicon was the secret go-to for Big Pharma? Now I’ve read my share of Middle-earth lit, and Catchword has named a few prescription...
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It’s a Bird! It’s a Plane! It’s Supername! The Best and Worst Names in Comic...
In honor of Comic-Con, which just finished in San Diego, we’ve assembled some of the best, worst, and weirdest superhero and villain names. There are so many evocative and memorable monikers–Batman,...
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Band Names of Outside Lands
This past weekend, Golden Gate Park hosted a plethora of bands, assorted local food vendors and tens of thousands of people for the annual festival, Outside Lands. The genres of bands vary from...
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Getting lost in fictional company names
Hello everyone – writing this blog post from deep in the annals of film history. Check out this catalogue of company and product names from movies and TV shows! I learned a lot about the movie...
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